I found this site that called http://tackletog.com/ that totally dissects some of the newest lures on the market along with lures that have won in recent tournaments. Supposedly, they also give completely independent reviews on the latest products so you are aren't wasting your time, or money, on the countless bad choices in lures out there.
After reading through some of the entries...it seems a bit "pitchy" at times to me. Anyone ever use this site??